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TOOSKA

In the design and execution of the Tooska booth, the primary approach focused on creating a fully open and accessible environment—allowing visitors to enter freely and engage directly with the company’s various areas of activity. Considering Tosca’s diverse operations in supplying raw materials for the cosmetic, personal care, and food industries, functional zoning was defined through the strategic use of color. Each sector was assigned a distinct color identity to ensure clear differentiation while maintaining overall spatial cohesion. The combination of an open plan layout, organized arrangement, and purposeful use of color resulted in a dynamic and legible space that not only facilitated interaction but also presented a structured, professional, and trustworthy image of the Tosca brand.

Project Type

Exhibition stand design - events, Beauty

State

designed and executed

Design Year

2025

Built Area

48 M²

Location

iranmall